Luke Carter

For the past 8+ years, Luke has been mentoring coaches, creators, and business owners in how to build high-impact personal brands that convert attention into income and scale without selling their soul.

He’s worked behind the scenes with some of the most recognizable names in health and fitness, including Evin Keen, Kneehab Academy, Bali Time Chamber, Virgin Active, Planet Fitness, Wills, Strong by Lisa, and Romane STRNG app, helping them launch signature offers, attract loyal audiences, and break revenue ceilings through brand clarity and bold storytelling.

Luke is the founder of BraveBrand, a creative strategy company that helps niche experts go from invisible to in-demand with a systemized content and monetization engine. Over 250 clients have gone through his programs, many of whom have transitioned out of the time-for-money trap into scalable, automated business models.

Luke has helped launch seven-figure offers, scale membership communities, and build end-to-end brand ecosystems that have generated millions in revenue, all without relying on viral fame or cookie-cutter marketing.

“My proudest moments come when someone finally sees their own power and builds a brand that reflects it.”